Content guidelines

Audience

High-quality content is what makes us successful. We review all our content to ensure it meets these standards.

When writing your content, keep in mind that the typical reader of an itinerary is a person who is planning travel to a location or is at a location and are planning their day.

Content

We strive to ensure that all our content is:

  • Easy to read with sentences that are clear and concise
  • Easy to follow where the content and itinerary flows logically
  • Accurate with feasible suggestions that are correct and up to date
  • Enjoyable to read and to do

Writing

All written content must:

  • Have titles that are specific and interesting
  • Be original with no plagiarism; it can not be published on any other website
  • Be exciting with your unique perspective and energy
  • Be specific and clear
  • Use short sentences with simple words

When writing the introduction to an itinerary or itinerary day, ensure you explain:

  • What excites you about the itinerary or place and why it should be done
  • Why you have included the places in the itinerary
  • What they will achieve after completing the itinerary

When writing about a stop or activity, ensure you explain:

  • The history or background
  • Why it is interesting
  • Why you are recommending it
  • What you wish you knew before visiting
  • What people should do when visiting the place

Images

All images must:

  • Match the location discussed in the text
  • Not contain any writing or advertising
  • Be released under a license that allows the image to be used (your own images are preferred)
  • Not be of a person or object
  • Be a high-resolution landscape over 920 pixels wide and 520 pixels tall

Avoid

Please do not create content that:

  • Is short and lacks depth
  • Uses sensationalist language, such as "superbly beautiful and exciting"
  • Is long-winded, using many words to describe something that can be explained in 1 short sentence
  • Is unbalanced, the intro should be 20% of the total word count. The days and stops should be the majority of the word count for the article
  • Has spelling and grammar errors
  • Uses filler words such as stuff, things, and very
  • Is negative and is not feedback supported by facts
  • Has long sentences that do not use commas
  • Has long paragraphs that contain several sentences (prefer 1-3 sentences per paragraph)
  • Contains paid referral links or advertising
  • Is offensive or contains nudity
  • Uses lists excessively, such as "the cafe has cold drinks, hot drinks, soft drinks, food, and sweets."
  • Uses "etc.", "...", "Tip:", or "Note:" instead of complete sentences